Marketing
The Marketing program at »Æ¹Ï¶ÌÊÓÆµ prepares students for careers in sales, digital marketing, and marketing management. Students can earn a Certificate or an Associate in Applied Science (A.A.S.) degree in Marketing. Students may also pursue an Associate of Arts in Business Administration with an emphasis in Marketing. View the .
Coursework combines marketing principles, business fundamentals, and practical skills to help students understand how organizations connect with customers and build successful strategies. The program is available on campus, online, and at the Grand Forks Air Force Base, giving students flexible options to complete their education.
Program Outcomes
- Demonstrate knowledge of marketing functions and strategies.
- Develop professional selling and customer relationship skills.
- Understand sales promotion and marketing planning.
- Apply business principles within a marketing environment.
- Recognize employment opportunities and develop career skills.
Associate in Applied Science
Associate in Applied Science
Curriculum | ||
| ACCT 200 | Elements of Accounting I | 3 |
| ACCT 201 | Elements of Accounting II | 3 |
| BADM 201 | Principles of Marketing | 3 |
| BADM 202 | Principles of Management | 3 |
| BADM 210 | Advertising I | 3 |
| BADM 240 | Sales | 3 |
| BADM 241 | Sales Management | 3 |
| BADM 260 | Principles of Retailing | 3 |
| BADM 265 | Digital Marketing | 3 |
| BADM 280 | Personnel Management | 3 |
| COMM 110 | Fundamentals of Public Speaking | 3 |
| BUSN 170 | Entrepreneurship | 3 |
| CSCI 101 | Introduction to Computers | 3 |
| ENGL 110 | College Composition I | 3 |
| ENGL 120 | College Composition II OR | 3 |
| ENGL 125 | Introduction to Professional Writing | |
| PSYC 100 | Human Relations in Organizations OR | 3 |
| PSYC 111 | Introduction to Psychology | |
| General Education | Humanities and Social Science | 3 |
| General Education | Math, Science, and Computer Science | 3 |
| General Education | HPER/University 101 | 2 |
| Electives | 5 | |
| Total AAS Credits | 61 | |
Certificate
Certificate
Curriculum | ||
| BADM 201 | Principles of Marketing | 3 |
| BADM 210 | Advertising I | 3 |
| BADM 240 | Sales | 3 |
| BADM 260 | Principles of Retailing | 3 |
| BADM 265 | Digital Marketing | 3 |
| BOTE 214 | Business Reports and Communications OR | 3 |
| COMM 110 | Fundamentals of Communication | |
| CSCI 101 | Introduction to Computers | 3 |
| ENGL 110 | College Composition | 3 |
| PSYC 100 | Human Relations in Organizations OR | 3 |
| PSYC 111 | Introduction to Psychology | |
| Electives | 3 | |
| Total Certificate Credits | 30 | |
Learn More About Marketing
Connect with a faculty member to learn more about the Marketing program, courses, and career opportunities.
Dr. Cindy Brown, Professor
Cindy.M.Brown@lrsc.edu